Rudolph The Red Nosed Reindeer - The Dali Caldis Ensemble - Sounds For A Swinging Christmas
Label: Summit - FLXM 6,Flair - FLXM-6 • Format: Vinyl LP, Album • Country: Australia • Genre: Folk, World, & Country •
A year-old ad writer for Montgomery Ward, May was exhausted and nearly broke. His wife, Evelyn, was bedridden, on the losing end of a two-year battle with cancer. This left Bob to look after their four-year old-daughter, Barbara. A small, sickly boy, he was constantly picked on and called names. Rudolph The Red Nosed Reindeer - The Dali Caldis Ensemble - Sounds For A Swinging Christmas he wanted to give his daughter hope, and show her that being different was nothing to be ashamed of.
More than that, he wanted her to know that he loved her and would always take care of her. Barbara loved the story so much that she made her father tell it every night before bedtime. As he did, it grew more elaborate. Though he was heartbroken, he kept working on the book for his daughter. A few days before Christmas, he reluctantly attended a company party at Montgomery Ward. After he read it, there was a What A Difference A Day Makes - The Pat Moran Quartet - Pat Moran Quartet ovation.
Everyone wanted copies of their own. Montgomery Ward bought the rights to the book from their debt-ridden employee. Over the next six years, at Christmas, they gave away six million copies of Rudolph the Red Nosed Reindeer to shoppers. Every major publishing house in the country was making offers to obtain the book. In an incredible display of good will, the head of the department store returned all rights to Bob May. Four years later, Rudolph The Red Nosed Reindeer - The Dali Caldis Ensemble - Sounds For A Swinging Christmas had made him into a millionaire.
Now remarried with a growing family, May felt blessed by his good fortune. But there was more to come. His brother-in-law, a successful songwriter named Johnny Marks, set the uplifting story to music.
The song was pitched to artists from Bing Crosby on down. They all passed. Finally, Marks approached Gene Autry. Marks begged him to give it a second listen.
Autry played it for his wife, Ina. The little red-nosed reindeer dreamed up by Bob May and immortalized in song by Johnny Marks has come to symbolize Christmas as much as Santa Claus, evergreen trees and presents. Category : Behind The Song. I really like this story, but unfortunately, I read an article from December 22, in the, Gettysburg Times, about Bob May where he supposedly give his account of the story. It is nothing so grand. But make believe is what the secular part of Christmas is all about.
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